The Impact of Frequency of Stay on Business Travelers’ Ratings of Hotel Attributes
Keywords:
Important Hotel Attributes, Stay Frequency, Work-Related StayAbstract
Identifying the valued hotel attributes that depend on travelers’ frequency of hotel stays can provide a better understanding of travelers’ desired service patterns. In the case of work-related hotel stays, we found that business travelers’ ratings of importance of the following hotel attributes depended on their frequency of hotel stays: multi-lingual staff, hotel reputation, existence of business-related meeting rooms and business center, presence of an in-room mini-bar, value for money of food and beverage, and received an apology from staff/management. These findings indicate that on-site services that provide more business-related convenience are important to repeat business travelers.
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