Imagining the Future of Travel: Technology and Sustainability Transitions
Keywords:artificial intelligence, technology, narrative futuring, sustainability transition
Employing narrative futuring through “letters from the future” technique, this study captures travelers’ imagination of how travel will be in 20 years as they position themselves to pre-experience it. Key themes extracted from the letters include the (desired) future states of technology, reflecting expectation of technical feasibility of artificial intelligence (AI), and the world around them, echoing concerns towards environmental and social sustainability. Especially critical is the link between advancements in technology and sustainability, provoking relevant stakeholders to start taking responsibilities to prepare for what might come and steer the development of AI to benefit society at large.
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