The residents’ place attachment impacts tourism in the context of COVID-19 pandemic: the case in Hue city, Vietnam

Authors

Abstract

Hue city is located in the middle of Vietnam with many tourist attractions such as natural landscapes with Huong River, Ngu Binh Mountain, historical sites with Hue Monument Complex, and beaches. The COVID-19 pandemic has severely affected Hue tourism, which has led to border closures to either domestic or international ones. This study explored whether residents’ place attachment impacts their intention to support Hue tourism during COVID-19. The factors in residents’ place identity and place dependence are used to analyze how they influence place attachment with the changes in Hue tourism during the pandemic. An online survey with 165 residents living in Hue city was used to collect data, and structural equation modeling (SEM) was used to analyze the data. Results showed that the COVID-19 pandemic did not significantly impact residents’ place attachment; however, their place identity and place dependence impacted their place attachment and their support of Hue tourism. The findings highlight the importance of residents’ place identity and place dependence influencing their place attachment in Hue tourism during crises and show the role of residents’ support in Hue tourism.

Author Biographies

  • Thanh-Thuy Thi (Jessica) Doan

    PhD candidate of Tourism

    School of Hospitality and Tourism, Hue University, Vietnam

    School of Hospitality and Tourism, Auckland University of Technology, Auckland, New Zealand

    Phone: +61 02198109040

    Email: doanthithanhthuy@hueuni.edu.vn

    Jessica.doan@autuni.ac.nz

    MSc. Thanh-Thuy Thi (Jessica) Doan is a PhD candidate at Auckland University of Technology, New Zealand, and currently a full-time lecturer of tourism at School of Hospitality and Tourism, Hue University, Vietnam. Her teaching and research areas include travel management, place attachment, authenticity, heritage tourism. Previously, she received her master’s degree from Western Sydney University, Australia, and her bachelor’s degree from IMC Krems University, Austria.

  • Diem-Hang Le Doan

    Lecturer of Tourism

    School of Hospitality and Tourism, Hue University, Vietnam

    Phone: +84 076618090

    Email: dldhang@hueuni.edu.vn

    Diem-Hang Le Doan completed her master’s degree at University of Economics, Hue University and currently a full-time lecturer at School of Hospitality and Tourism, Hue University, majoring in Hotel and Restaurant management. Her research areas also include wellness tourism, spa management and place attachment.

  • Thuy-Hien Thi Dang

    Lecturer of Tourism

    School of Hospitality and Tourism, Hue University, Vietnam

    Phone: +84 0362178815

    Email: dtthien@hueuni.edu.vn

    Thuy-Hien Thi Dang completed her master’s degree at School of Hospitality and Tourism, Hue University and currently a full-time lecturer at School of Hospitality and Tourism, Hue University. Her teaching and research areas include travel management, responsible tourism, place attachment and e-learning.

  • Huu-Tuan Tran

    PhD, Associate Professor

    School of Hospitality and Tourism, Hue University, Vietnam

    Phone: +84 094 9819588

    Email: thtuan@hueuni.edu.vn

    Huu-Tuan Tran completed his PhD at the Norwegian University of Life Sciences, Norway. His specialities are Economic of Tourism, Sustainable Development of Tourism, and Economics of E            nvironment and Natural Resources. He has more than 15 paper published in ISI/Scopus journals.

    He is currently a member of several educational and professional societies such as Tourism Science and Training Council under Vietnam Tourism Association, the Club of Tourism training units under the Associate of Vietnamese Universities and Colleges, Sustainable Meking Research Network (SUMERNET). Currently, he is the Rector of the School of Hospitality and Tourism – Hue University, Vietnam.

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Published

2024-06-05

Issue

Vol. 20 No. 1 (2023)

Section

Articles

License

e-Review of Tourism Research (eRTR) is an international electronic bulletin for tourism research (ISSN:1941-5842). It comprises current tourism research articles, commentaries and reviews by industry professionals. The materials are provided for the personal noncommercial use of registered users of the eRTR, free to individuals and institutions. Copies of articles may be distributed for research or educational purpose, free of charge and without permission. However, commercial use of the eRTR or the articles contained herein is expressly prohibited without the written consent of the publisher.

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How to Cite

“The residents’ place attachment impacts tourism in the context of COVID-19 pandemic: the case in Hue city, Vietnam” (2024) e-Review of Tourism Research, 20(1), pp. 274–310. Available at: https://ertr-ojs-tamu.tdl.org/ertr/article/view/895 (Accessed: 2 July 2024).